Category: Buku Investasi & Reputasi Personal
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The Art of Seduction: Robert Greene on Desire and Influence
Robert Greene’s The Art of Seduction is a provocative exploration of influence, attraction, and manipulation. Through historical examples ranging from Cleopatra to Casanova, Greene maps out archetypes of seduction and the strategies they employ. His thesis is stark: seduction is not limited to romance—it permeates politics, business, and culture. Leaders, marketers, and revolutionaries alike have…
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The Laws of Human Nature: Robert Greene’s Psychology of Power
Robert Greene’s The Laws of Human Nature (2018) is a sweeping exploration of the timeless forces that shape human behavior. Building on history, psychology, and philosophy, Greene examines envy, narcissism, aggression, empathy, and ambition, offering 18 “laws” to understand both ourselves and others. His thesis is clear: we cannot master the world unless we first…
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Analisis Strategis Sepuluh Buku Digital Marketing untuk Meningkatkan Trafik dan Pendapatan Online
Pendahuluan Literatur digital marketing berkembang pesat seiring transformasi teknologi dan perilaku konsumen. Untuk memahami lanskap yang terus berubah, seorang profesional perlu menganalisis karya seminal secara mendalam. Eksplorasi berikut mengevaluasi sepuluh buku yang telah memengaruhi praktik pemasaran daring. Penulis menelaah isi dan struktur argumen, mengidentifikasi kekuatan teoretis serta kepraktisan implementasi. Dengan menggunakan bahasa analitis dan reflektif,…